Social media, text and email Policy Statement

Social Media

Social Media, when used properly, can be exciting and opens up a lot of opportunities. However, at times it can seem strange and even intimidating for people who did not “grow up” with it. Facebook, WhatsApp, Twitter, Instagram (and other forms of social media), texting, iPhone messaging, online gaming and personal emails are everywhere. By following some simple guidelines potential pitfalls can be avoided and Social Media can be safely used as a promotional tool and as a means of communication for the club.


Club Officials/Coaches/Managers

Facebook, WhatsApp, Twitter, Instagram (and other forms of social media) accounts are great for promoting the club and cricket in general in addition to being a fun way to unwind and stay in touch with friends. However, it is essential to keep these two worlds separate. You should have separate cricket club related and personal pages. All contact with players should be through the former and should be strictly relating to training, coaching, matches and cricket related activity. The privacy settings on your personal account should be adjusted so that the content is only visible to accepted “friends”. This will keep younger players safe from unsuitable material and minimise the risk of your online interactions being viewed with suspicion.


Younger players may see you as a friend and may request to be your “friend” on a social media site. You should always direct them to the cricket club related page and keep all contact professional. What they might consider innocent, friendly contact may not be seen as such by their parents, people at the club and others.


It is also extremely important to be mindful of any contact you post online via the cricket club related page; remember:

  • You are representing the club
  • Your communications should conform to “Safe Hands” policy and guidance.
  • Ensure that nothing you post could cause personal distress or be seen as inappropriate for children
  • If you wouldn’t put it on the Club notice board, it doesn’t belong on the Club’s social media pages
  • You should have consent before posting any personal information online. This includes photographs where an individual can be identified.


Texts and emails: contacting Under 18 players

The Children Act defines a person under the age of 18 years as a child.

You should make arrangements for under 18s via their parents or carers; this includes text and email messages.

In the case of over 16s this may not be ideal for you or the parents or carers. Therefore, an acceptable exception to this rule is to text or email the parent or carer and to copy in the 16 or 17 year old, with the parent or carer’s prior consent.


This will mean that the parents or carers are able to monitor communications but the 16 or 17 year old receives the information directly. If you receive any responses from the 16 or 17 year old that appears inappropriate these should be brought to the attention of the parent or carer.


Engaging in individual text or email conversations with a 16 or 17 year old should not be entered into without the parents or carers receiving the same messages from you.


Any contact with children should be in relation to coaching, matches cricket related activity.


Social Media: Dos and Don’ts

Coaches/Managers/Clubs DO

  • Have separate social media accounts for cricket club related and personal use
  • Keep your photos and personal information private
  • Apply the Codes of Conduct and appropriate professionalism to your behaviour online, by text and email
  • Obtain consent before posting any personal information online; this includes photographs where an individual can be identified


Coaches/Managers/Clubs DO NOT

  • Send text messages to juniors; make arrangement via their parents or carers
  • Send private messages to children and young people via social media
  • Invite or accept children and young people to become “friends”
  • Send inappropriate text messages or post messages on social media that are offensive, nasty or derogatory in any way


Adult players in Open Age teams

Please be mindful of who may have access to material you share via social media, including Facebook, WhatsApp, Twitter and other platforms.


If you have any concerns regarding social media, texts and emails

If you suspect that someone is using social media in an unsafe or inappropriate manner, you should report their behaviour to your Club Safeguarding Officer and the County Safeguarding Officer, or the ECB Safeguarding Team;



If you believe that an offence has been committed, or that someone’s use of social media is placing a child at risk of harm, inform the Police immediately.


ECB Guidance for Parents/Carers and children/young people on the use of Social Media.Parents/Carers; Texts and email

This generation is growing up with the internet as part of their everyday lives, and that’s a good thing. It’s a great place for them to learn, to have fun and to chat with their friends.


Of course, their safety, whilst doing this is of paramount importance.


Remember: It is against Facebook’s rules for your child to have an account if they are less than 13 years old. This is to prevent them from being exposed to potentially inappropriate and harmful content. You will find all you need to know about keeping young teens safe on Facebook on their official safety page for parents and carers:


There are some key tips which can significantly help to reduce the risks involved with social media and the internet:

Ensure that your family computer is in a main living area and that the screen is positioned so that you can see what’s going on

Google have some more advice on their family safety pages:



Most important of all is that your child feels that they can talk to someone if they are being bullied online or if they have been exposed to something that makes them upset or uncomfortable.


You may want to look the Child Exploitation and Online Protection Centre’s guide to the internet for parents and carers:


Provide the club with your email and/or telephone number to receive texts and emails regarding your child’s matches and training if the club requests this.


Parents/Carers DO

  • Make sure that you are aware of who your child has contact with online and via text
  • Be aware of the ECB and the club’s expectations for coaches and social media
  • Talk to your children about using social media
  • Provide your mobile number/email address if requested so that the club can contact you



Children and Young People

The internet is a great place to learn and to have fun with your friends. The best way to have fun is to make sure that you stay safe. You should think about the points below whenever you use the internet or speak to people online or by text:

  • If someone isn’t your friend in real life, they aren’t your friend on the internet. Be careful when accepting friend requests
  • Sometimes people aren’t who they say they are. If you are not 100% sure DON’T risk it
  • Remember to change your privacy settings so that only your friends can see information about you, your wall posts and your photos
  • If someone is sending you messages or texts that you are worried about, you should tell your parent/carers, an adult you trust, your teacher or your club’s safeguarding officer
  • Remember your coach is a professional, just like your teachers. They should not be your friend on Facebook and should not be texting or messaging you
  • You can expect them to make arrangements for coaching and matches via your parents or carers
  • Bullying can happen online too and is known as cyber-bullying. If you, or someone you know, has had this happen to them you should tell an adult that you can trust
  • Don’t be afraid to tell someone if you have concerns
  • Have a look at the Think You Know page on the internet for more information about staying safe online:


Young People DO

  • Keep your photos and personal information private
  • Conduct yourself in a respectful and courteous manner on social media as you would at home, in school or at cricket
  • Tell a professional or an adult that you trust if you are worried or concerned about online behaviour or unwanted contact/communication


Young People DON’T

  • Send inappropriate text messages or post messages on social media that are offensive, nasty or derogatory in any way
  • Accept any friend requests from people you don’t know or you feel uncomfortable accepting


Reviewed and updated June 2023.